We’re super proud to announce the very first edition of the Service Design Award Annual. This beautifully designed book is a celebration of the very best in service design and delivery, with stories from finalists and winners from the first three years of the award as full, illustrated case studies, demonstrating ‘what good looks like’.

See how the best in our field are pushing the boundaries of service design. Hear from the judges on how they approached the challenge of decision-making. Be inspired by outstanding projects from both the commercial and public sectors, delivering impact in a wide range of categories and across the world.

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Submissions from the finalists and winners from the first three years of the Award are presented here as full case studies, including the objectives, approach, impact and more, in the words of those that worked on the projects. The results are here to show us all the art of the possible: services that exemplify the very best in service design and — importantly — those with real, or potential, impact.

Order your printed copy for 39.00€ (*plus shipping cost). SDN members receive a discount of 20% for purchasing printed copies. Available ONLY IN PRINT.

What the judges of the Service Design Award say:

"One overall (positive) trend I observed in the entries and finalists  is how service design can affect systemic change. Three projects demonstrate the systemic transformation that service design can bring in different sectors and scales."

- Lara Penin, Service designer for social innovation

 

"In the commercial projects, we see service design for strategy in many of the winning projects. It is encouraging for the progression of service design to see that it has arrived in the boardroom. The winning projects succeed at navigating the detail-to-overview continuum that is needed to engage with executive stakeholders. We also see a trend towards simplifying the complex through technology, taking friction out of the service experience."

- Florian Vollmer, Sr. Design Manager at NCR

 

"I was especially delighted to see the cooperation between the Glasgow School of Art and Royal Bank of Scotland. Embedding service design students, professionals and real business is a great way to learn, provide new insight and promote service design in a company."

- Taina Mäkijärvi, First Vice President at Nordea

 

"Another thing I recognised is the emerging common language. I see a common language emerging as the result of years of events and publications by the members of this community. It is an evolution that can get service design to new places, making it more understandable, approachable and adoptable."

- Luis Alt, Director at Livework Brasil

 

Take a sneakpeek here:

Softback: 168 pages
Publisher: Service Design Network (March, 2018)
Language: English
ISSN: 978-3-9818990-4-7
Dimensions: 190 x 255 x 15 mm

 

For bundle purchases (minimun 10 copies) and further discounts, please contact us including the information below:

- Shipping address (including company name and/or recipient's full name, street, postal code, city and country)
- Billing information for the invoice
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- Full name and email address to whom the invoice should be sent

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