Latest case studies

Case Studies: Financial How Absa Chat Wallet Breaks Barriers to Financial Access

How Absa Chat Wallet Breaks Barriers to Financial Access

In Africa, 350 million people lack banking access due to cost, complexity, and trust. In South Africa, 6 million people are “underbanked”, and 12 million are “unbanked”. Cash is risky and costly. Absa, a major African bank, is poised to drive financial inclusion, reducing poverty and boosting prosperity.


Service Designer: Absa Bank In-house design team

Service Provider: Absa Bank

Industry: Financial Services

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Case Study Unlocking Employee Growth and Business Success through Service Design.

Unlocking Employee Growth and Business Success through Service Design.

Thoughtworks is a leading technology consultancy, operating in 19 countries with 10,000 employees. Following a period of rapid growth during which our workforce nearly doubled, the pandemic reshaped how employees connected with each other and the business. Our IPO in 2021 marked another significant turning point, redefining business expectations and transforming how we operate.


Service Designer: Sara Michelazzo, Thoughtworks

Service Provider: Thoughtworks

Industry: Information Technologie

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Case Studies: Government The Future of Home (SDN Award Finalist 2024)

The Future of Home (SDN Award Finalist 2024)

Action Lab led ideation activities with people with disabilities & other stakeholders to develop new social housing models that are affordable and that help residents combat social isolation.


Service Designer: Action Lab

Service Provider: Leston Holdings (building and property manager) and Skills Society (a disabilities services provider & parent organization of Action Lab)

Industry: Government

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Case Study I Care You: Transforming Caregiving Services for a Brighter Future

I Care You: Transforming Caregiving Services for a Brighter Future

With an aging population and increasing demand for caregivers, the caregiving industry faces significant challenges: unregulated practices, high turnover rates, and a lack of standardization. For New Life Group, a leading enterprise, navigating market disorder while providing professional, patient-centered care is crucial.


Service Designer: Keryn Liang, Ollie Jia, Grace Zheng

Service Provider: CBi China Bridge

Industry: Healthcare

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Case Studies: Government Connect and Adopt - Shaping Adoption Journeys (SDN Award  Finalist 2024)

Connect and Adopt - Shaping Adoption Journeys (SDN Award Finalist 2024)

The project aims to review and redesign the adoption service experience to enhance adoption rates, alleviate shelter pressures, and spread successful practices to other shelters across Taiwan.


Service Designer: Pei-Hsin Shieh, Wen-Ni Tsai, and Yu-Hsin Li

Service Provider: Public animal shelters in Yilan and Hualien Counties, Eastern Taiwan

Industry: Government

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Case Study What Can I do !? (SDN Award Winner 2024 - People's Choice)

What Can I do !? (SDN Award Winner 2024 - People's Choice)

The fashion industry's dark side: Clothing donations pollute landfills and harm developing countries. "What Can I do!?" offers a sustainable solution by fostering community and empowering consumers.


Service Designer: Nimisha Priya

Service Provider:

Industry: Retail

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Case Study Using Service Design to foster intergenerational connection

Using Service Design to foster intergenerational connection

East London Cares are an amazing organisation who do work to combat loneliness, through running social clubs and fostering friendships. But they have capacity which isn’t being taken advantage of; they’re looking to adapt their service in order to attract more people, encourage sustainable engagement, and foster more social connections.


Service Designer: Savannah Fishel

Service Provider: UK

Industry: Healthcare

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Case Study Service Design for a New Educational Model

Service Design for a New Educational Model

Design a strategy to ease the fears and doubts parents had while experiencing this new educational model.


Service Designer: Susana Olarte, Sara Castro, Lina Jiménez, Valentina Randazzo, Natalia Rodriguez, Daniel Pinilla, Maria Paula Guarnizo, Karen Blanco, Eduardo Cáceres, Johana Soto, Francisco Orjuela, Santiago Monroy, Jefferson Delgado, Faviana Huarachi.

Service Provider: Háptica

Industry: Education

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Latest case studies

Case Study Designing for unexpected and stressful medical situations

Designing for unexpected and stressful medical situations

Imagine you are on holiday with your loved ones and all of a sudden an accident happens. You are in need of medical help in a foreign country, a highly stressful and emotional situation in an unfamiliar environment. So what do you do?


Service Designer: Erik van Zoelen, Noortje Hartman, Eddo Siep, Angelo Verbeek, Hidde Burgmans

Service Provider: Koos Service Design

Industry: Healthcare

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Case Study Experience model for the network of robotic click-and-collect drives

Experience model for the network of robotic click-and-collect drives

Designing the magical experience that would redefine the delivery of groceries and would become a well-known benchmark for the whole category.


Service Designer: Filip Makowiecki - Lead UX & Service Designer - Izabela Styburska - Project Manager - Marta Krokoszyńska - Lead Researcher - Hanna Bielerzewska - UX Writer - Agnieszka Olek - CX Strategist - Dawid Wiener - Research Strategist

Service Provider: Cogision

Industry: Retail

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Case Study Transforming a Mobility Insurance Claim Experience through Service Design

Transforming a Mobility Insurance Claim Experience through Service Design

Managing post-accident emotional stress complicates motor claims. Incomplete processes cause delays, fraud, and communication problems. In KSA, disjointed systems hinder data and compliance. Focus on empathy and integration for improved insurance service.


Service Designer: Arwa Hussein

Service Provider:

Industry: Financial Services

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Case Study Early Childhood Delivery Dashboard

Early Childhood Delivery Dashboard

How can we ensure that regardless of the "entrance gate", pregnant women, children aged 0 to 3 years and their caregivers are cared for in a comprehensive and integrated way?


Service Designer: Futurar & Talking City

Service Provider: Fundação Maria Cecilia Souto Vidigal

Industry: Healthcare

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Case Study Collaborative Futures Project

Collaborative Futures Project

What if data-enabled experiences were embedded into our actual communities and neighbourhood environments of Glasgow in 2032?


Service Designer: Master Students of European Design (MEDes), and two graduates B.Des Product Design and M.Des Design Innovation programmes

Service Provider: Glasgow‘s governing entity

Industry: Government

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Case Study Fast Stream

Fast Stream

Fast Stream (FS) is the civil service’s scheme to provide graduates, career changers, and people in the civil service a fast track into leadership. Their goals are to optimise diversity in their organisation and identify candidates with leadership potential.


Service Designer: Cyber-Duck

Service Provider: Civil Service Fast Stream

Industry: Government

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Case Study Court Filing Reinvented

Court Filing Reinvented

Riddled with centuries-old procedures and long, winding paper trails, filing is a court process ripe for service transformation. How can legal processes evolve to maximize value and efficiency for both the ministry and the people who need its services?


Service Designer: Johanna Dietrich, Dennis Breen, Ashley Truong, Ron Garcia, Grant Nicol, Alejandro Moreno, Helen Maze

Service Provider: Government of Alberta and Court of King’s Bench

Industry: Professional Services/Other

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Case Study Operation Paws

Operation Paws

Paediatric patients often feel overwhelming perioperative anxiety during their first experience with elective surgery


Service Designer: Valeska Tan, National University of Singapore

Service Provider: n/a

Industry: Healthcare

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