The Service Design Network (SDN), founded in 2004, is the leading non-profit institution for expertise in service design and a driver of global growth, development and innovation within the practice. Through national and international events, online and print publications and coordination with academic institutions, our member-based network connects multiple roles within agencies, business, and government to strengthen the impact of service design within the public and private sectors. Ours is a global, open-minded network, focused on knowledge-sharing, collaboration and exchange.
The SDN has announced Service Design Award 2020 finalists!
“Twenty-five years of service design—that deserves a review, but above all it requires a look ahead: what are the relevant developments of the field and how can we have a significant influence on a “desirable future?” Birgit Mager, SDN President
Capital One regularly receives accolades for being a great place to work. They are constantly one-upping themselves in regard to creating a safe and nurturing workplace–so how do they do it? They never allow stagnation to take hold of their approach. They try new things.
Service Designer Natalie Kuhn
Service Provider Capital One
Industry Financial Services
In 2014 Kone targeted ambitious growth of the maintenance offer. To do this Kone needed to differentiate their offer in the market and rethink their sales approach in order to grow their business.
Service Designer Livework
Service Provider KONE
Industry Commercial Services
Create a resilient strategic plan that puts your organisation on solid footing now and in the future.
Learn more about research fundamentals and conversation techniques in this SDN Academy Masterclass.
Touchpoint is the first and only journal dedicated to the practice of service design. Published by practitioners for practitioners, Touchpoint is essential reading for both newcomers and seasoned experts alike.
Looking to connect with your local peers? SDN chapters are vibrant communities where service designers can connect, create and exchange knowledge on a regional level. Join one of the existing chapters or build a new one in your country or area.
Make your mark! Create your profile and establish yourself within the SDN community! With your profile on our website, you will be visible to a global community of service design newcomers and experts; potential clients, peers and partners.
Learn more from and about the individuals and organisations that make up the SDN network. Interviews with members of the community can be found here as well as insights from many more concerning the latest news, trends, tools and techniques shaking up the industry.
We want to hear from you too! Join the conversation by sharing your thought pieces today.
For this 6 months internship, we are looking for a student with knowledge of processes, tools/software and methodologies in Design Strategy, Business Design or Service Design. Fluent in English.
We’re looking for a creative systems thinker who leads cross-functional teams through customer-centric methodologies to effectively orchestrate the interaction of services, products, and programs.
The Lucerne School of Art and Design offers degree courses which are unique in Switzerland, and, in the realm of art and design research, provides creative focal points in art, design and film. Thanks to national and international networking, high-calibre staff, well-equipped workshops and spacious studios, the School offers an environment with a wealth of opportunities for development. It is one of six Schools making up the Lucerne University of Applied Sciences and Arts with its 1500 staff and 10,300-plus degree and continuing education students.
As our UX Designer you are someone who makes complex digital user experience problems simpler. This role focuses on turning human-centered research insights into interaction design concepts through sketching, prototyping and front-end development. In this role you work on a range of digital, large-scale and complex projects.
Capital One regularly receives accolades for being a great place to work. They are constantly one-upping themselves in regard to creating a safe and nurturing workplace–so how do they do it? They never allow stagnation to take hold of their approach. They try new things.
Service Designer Natalie Kuhn
Service Provider Capital One
Industry Financial Services
In 2014 Kone targeted ambitious growth of the maintenance offer. To do this Kone needed to differentiate their offer in the market and rethink their sales approach in order to grow their business.
Service Designer Livework
Service Provider KONE
Industry Commercial Services
How might Kukunori advance wellbeing and mental health in particular in Finland? What should be the strategic choices? How might we do the thinking in a creative and truly participative, experimental way, making sure that everyone gets to be seen and heard in the process?
Service Designer Milla Mäkinen
Service Provider Kukunori
Industry Healthcare
In order to stay at the vanguard of the hotel and restaurant market, SOK Mara wanted to introduce the design thinking approach to their service development unit and explore possibilities of making service design the dominant paradigm in their operations.
Service Designer Haaga-Helia. Teemu Moilanen, Riina Iloranta, Marika Alhonen, Eliisa Sarkkinen
Service Provider SOK Travel and Hospitality Industry Chain Management
Industry Travel & Tourism
