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Headline Program is now live and workshop tickets are  available for Service Design Global Conference 2021!

Program is now live and workshop tickets are available for Service Design Global Conference 2021!

We have some exciting news – program for the upcoming Service Design Global Conference 2021 is now live. Please visit the conference website for more information.

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Headline SDN Academy | Coming Up in November

SDN Academy | Coming Up in November

Here is what's coming up next at the SDN Academy in November. By joining these courses & lectures, you will be expanding your service design knowledge while getting updated on the latest trends in the service design industry. Whether you are a beginner or an expert in the world of service design, these courses intend to advance everyone's skills and career. Secure your spots by marking your calendar and registering today!

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Headline SDN Accreditation Programme: Financial Inclusion at the Forefront

SDN Accreditation Programme: Financial Inclusion at the Forefront

We are thrilled to announce that the SDN Accreditation Programme has a new financially inclusive pricing structure that considers the global disparity in currency value by using the World Bank's country income index as a guiding framework. Discover the new pricing structure and consider applying to get accredited by the SDN today. Many benefits await you such as being recognised as an ambassador for service design and the SDN in your country!

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Headline Service Design Practitioner Curriculum (Training + Accreditation)

Service Design Practitioner Curriculum (Training + Accreditation)

The SDN Academy is proud to introduce to you our newest initiative: The Service Design Practitioner Curriculum Program starting on November 15, 2021.

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Latest events


SDN Academy Events Service Design Practitioner Curriculum (Training + Accreditation)

Service Design Practitioner Curriculum (Training + Accreditation)

The SDN Academy is proud to introduce to you our newest initiative: Service Design Practitioner Curriculum Program starting on November 15, 2021 (save the date to your calendar). This unique training program is designed for those who want to build a solid foundation of service design practice and gather theoretical foundations, methodological skills, and practical experience. Therefore, this training is for anyone who wants to learn the basics of service design.

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Global Conferences Virtual Service Design Global Conference 2021

Virtual Service Design Global Conference 2021

Join us on Oct 21-22, 2021 in Taking a Stand to impact our organisations and our communities so that we may co-create a better tomorrow.

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Discover Service Design Network

Touchpoint Journal

Touchpoint is the first and only journal dedicated to the practice of service design. Published by practitioners for practitioners, Touchpoint is essential reading for both newcomers and seasoned experts alike.

Dive into Touchpoint

Local Chapters

Looking to connect with your local peers? SDN chapters are vibrant communities where service designers can connect, create and exchange knowledge on a regional level. Join one of the existing chapters or build a new one in your country or area.

Find your local chapter

Personal Profile

Make your mark! Create your profile and establish yourself within the SDN community! With your profile on our website, you will be visible to a global community of service design newcomers and experts; potential clients, peers and partners.

Meet our community

Community Knowledge

Learn more from and about the individuals and organisations that make up the SDN network. Interviews with members of the community can be found here as well as insights from many more concerning the latest news, trends, tools and techniques shaking up the industry.

We want to hear from you too! Join the conversation by sharing your thought pieces today. 

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Latest jobs


Service Designer

This is an opportunity for an experienced Service Designer, with service design and design research capabilities, to drive and deliver outstanding human-centred insight and design work.

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Service Designer

Can you imagine helping save lives through your work? Do you enjoy solving complex challenges? Then come and join us at Laerdal to re-imagine how healthcare education is delivered and serviced!

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Senior Service Designer London

Senior Service Designer London - Apply to position

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Associate Service Designer

You will help dxw design accessible public services that work well for all kinds of users, across all the channels.

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Latest case studies

Case Study

An Outside-In Approach to Launch A New Fintech Product

A failed initiative made the fintech start-up founders wary of investing again. In this climate, it was important to validate the market opportunity and differentiate the new B2B Digital Payment Service idea in India and answer the question “If we build it will they come?”.


Service Designer Dr. Vidya Priya Rao

Service Provider Innovatus Marketers Touchpoint LLP

Industry Financial Services

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Case Study

Reinventing the Automobile Sales Service Experience

Promoting the car is expensive, and engaging potential customers is ineffective. The team already possessed AI technology capable of interacting with people in a personalized way. How might we use an AI-empowered car to reinvent the sales experience?


Service Designer CBi China Bridge

Service Provider WM Motor

Industry Transportation

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Case Study

Lumea Subscription: Tackling pre-purchase barriers

Increase the penetration of Philips’ most effective home IPL device (Lumea) and help users follow and stick to the IPL treatment to achieve promised results.


Service Designer Sandra Ramirez Herrera

Service Provider Philips

Industry Healthcare

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Case Study

Service Redesign: Supporting GDPR protocol & boost caller agent confidence

BSI and their customers' data was at risk of being breached via phishing attacks. Current legacy systems could not efficiently support BSI call agents inputting the correct information, cross-checking data and cross check historic data in an efficient way.


Service Designer Daniel Tuitt, Senior Service Designer

Service Provider BSI (British Standards Institution)

Industry Other

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