The Service Design Network (SDN), founded in 2004, is the leading non-profit institution for expertise in service design and a driver of global growth, development and innovation within the practice. Through national and international events, online and print publications and coordination with academic institutions, our member-based network connects multiple roles within agencies, business, and government to strengthen the impact of service design within the public and private sectors. Ours is a global, open-minded network, focused on knowledge-sharing, collaboration and exchange.
Calling all students, young professionals and anyone curious about the world of service design! Get ready to unleash your creativity and ideas at the 2025 SDN Next Gen Conference, where we invite you to “Dare to Impact”!
Strengthen your core skills, expand your capabilities, and earn professional accreditation from the Service Design Network Academy.
Service design and product management are two powerful disciplines that share a common goal: delivering value to users and organisations.
In case you missed the Service Design Global Conference 2024, you can purchase Replay access to all recordings and view them at your leisure until October 4, 2025.
You want to build a solid foundation for your service design practice? You want to gather theoretical foundations, methodological skills and practical experience? Then this Service Design Practitioner Curriculum is the program for you!
A comprehensive course that prepares you to lead effective group sessions in creative processes by teaching them essential facilitation skills. This course, designed for designers and professionals, combines theory, practical exercises, and feedback to improve facilitation techniques and soft skills.
Touchpoint is the first and only journal dedicated to the practice of service design. Published by practitioners for practitioners, Touchpoint is essential reading for both newcomers and seasoned experts alike.
Looking to connect with your local peers? SDN chapters are vibrant communities where service designers can connect, create and exchange knowledge on a regional level. Join one of the existing chapters or build a new one in your country or area.
Make your mark! Create your profile and establish yourself within the SDN community! With your profile on our website, you will be visible to a global community of service design newcomers and experts; potential clients, peers and partners.
Learn more from and about the individuals and organisations that make up the SDN network. Interviews with members of the community can be found here as well as insights from many more concerning the latest news, trends, tools and techniques shaking up the industry.
We want to hear from you too! Join the conversation by sharing your thought pieces today.
Did you know that as an SDN member, you can promote your job offerings on our website for free? Here is a quick guide on how to do it! Not a member yet? Of course, you can also advertise your job offerings on our website!
The Edinburgh College of Art is recruiting for a full time, Lecturer in Service Design on an open-ended basis. This is a new lectureship appointment in Service Design which will apply the successful candidate’s capabilities in design, research, teaching, impact, and knowledge exchange within the School of Design in the Edinburgh College of Art (ECA) and the Edinburgh Futures Institute (EFI).
SDN Young Talent Board is seeking young-at-heart Service Design Enthusiasts to join the organising team for SDN Next Gen Conference 2025, and other community initiatives: Join us now!
Want to take part in the most important event the service design community attends all year? We need you! The Service Design Network is at the height of activity in preparation for the Service Design Global Conference 2024 (SDGC24) taking place in Helsinki, Finland from October 2-4, 2024. An absolute “must attend” for anyone passionate about the advancement of the practice of service design, we are actively in search of committed volunteers who want to support us bring this high-profile event to life!
Action Lab led ideation activities with people with disabilities & other stakeholders to develop new social housing models that are affordable and that help residents combat social isolation.
Service Designer Action Lab
Service Provider Leston Holdings (building and property manager) and Skills Society (a disabilities services provider & parent organization of Action Lab)
Industry Government
With an aging population and increasing demand for caregivers, the caregiving industry faces significant challenges: unregulated practices, high turnover rates, and a lack of standardization. For New Life Group, a leading enterprise, navigating market disorder while providing professional, patient-centered care is crucial.
Service Designer Keryn Liang, Ollie Jia, Grace Zheng
Service Provider CBi China Bridge
Industry Healthcare
The project aims to review and redesign the adoption service experience to enhance adoption rates, alleviate shelter pressures, and spread successful practices to other shelters across Taiwan.
Service Designer Pei-Hsin Shieh, Wen-Ni Tsai, and Yu-Hsin Li
Service Provider Public animal shelters in Yilan and Hualien Counties, Eastern Taiwan
Industry Government
The fashion industry's dark side: Clothing donations pollute landfills and harm developing countries. "What Can I do!?" offers a sustainable solution by fostering community and empowering consumers.
Service Designer Nimisha Priya
Service Provider
Industry Retail
