How can we successfully coordinate service design and delivery, and solve the puzzle of delivering a minimum viable service?
To solve complex design-delivery challenges we need multiple specialists to work collaboratively and iteratively. The problem is that service design can often be too abstracted from the delivery experience, where things inevitably change as obstacles are encountered and new knowledge becomes available.
To successfully match service design with delivery Designit & Wipro Digital are offering their special expertise. They work with ambitious brands to create high-impact products, services, systems and spaces – that people love. With a team of 500+ researchers, designers, technologists and strategists across 15 offices worldwide, they are here to design what matters.
And they are here to show you how it's done. Here meaning this year's Service Design Global Conference in Dublin.
Rapid prioritisation and development of features for a minimum viable service, learning proven approaches for applying service design techniques in the delivery phase of a project, pushing your capabilities as a Service Designer and experiencing design for delivery. Does that sound like something you'd like to do?
In Designit's action-orientated masterclass, you will be tackling a complex service design- delivery challenge in a team with Creative Technologists and UX Designers. You’ll need to work together to rapidly prioritise and develop the features of a minimum viable service, and pitch your solution ‘Dragon’s Den’ style to a client who will challenge your ability to deliver.
What is involved in achieving customer-centricity and how do you move your organisation from where you are to where you want to be?
Innovation work is hard. Given the pace of change in business, the complexity of company environments, and the diversity of teams, we need new ways of working. Futurice provides two tools to tackle that challenge.
Customer journeys usually include several touchpoints at which the customer transacts with a business. Transactions occur when stakeholders exchange value, as in “I pay some money in exchange for your product”. There is usually a request from one stakeholder and a response from the other.
As service designers, we could talk endlessly about the times our designs were foiled. Not by customers, but by the stakeholders needed to implement the service.
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