Service Design Award 2025: The Finalists

The Service Design Network is thrilled to reveal the Service Design Award 2025 finalists! These projects represent the very best in service design worldwide — pushing boundaries, creating impact, and inspiring change. Now it’s your turn to join the celebration: cast your vote in the Public Choice Award and help spotlight your favourite project!

SERVICE DESIGN AWARD 2025: FINALISTS ANNOUNCEMENT

The Service Design Network is delighted to announce the finalists for the Service Design Award 2025! As the first and most respected international award celebrating excellence in service design, the Award continues to spotlight the most inspiring projects shaping our field.

This year, the quality of submissions reached an outstanding level. After careful evaluation by our esteemed international jury, 11 projects have been shortlisted across three categories: Professional Commercial, Professional Non-profit/Public Sector, and Student. These projects stand out for their creativity, impact, and ability to set new benchmarks for world-class service design.

Winners will be announced live on stage at the Service Design Global Conference (SDGC25) in Dallas, Texas, on October 16, 2025.

Professional Commercial Finalists

Professional Non-Profit/Public Sector Finalists

Student Finalists

  • DiaLog by Kate Winbaum, Vivien Fergusson, Jessica Wonomihardjo, Miran Jurisevic, Maya Burnand, Lucia Perez Gonzalez, Richa Kejriwal - Royal College of Art (UK)

Celebrating the Future of Service Design

Congratulations to all of our finalists! Your projects are shaping the future of service design and creating real impact in communities, businesses, and institutions worldwide.

We can’t wait to celebrate your success at SDGC25 in Dallas — where the global community will come together to learn, connect, and honor the best in service design.

A heartfelt thank you goes to our international jury, led by Brian Gillespie (Head of Jury), alongside Cathy Huang, Eliisa Sarkkinen, Simone Carrier, Mauricio Manhães, and Jamin Hegeman, as well as our Award Project Lead, Sonja Jazic, for their dedication and expertise in selecting this year’s outstanding finalists.

Vote Now for the Service Design Award 2025: Public Choice Award!

It's time to have your say in the Service Design Award 2025!
We have 11 outstanding finalist projects across three categories:

  • Professional Commercial: 3 projects
  • Professional Non-Profit: 4 projects
  • Student: 4 projects

Your vote can help decide which project will take home the Public Choice Award this year. Each project represents the best of service design, showcasing innovation, creativity, and impact.

How to Vote:

  1. Review the finalist projects
  2. Choose your favourite
  3. Register to Evalato
  4. Submit your vote!

Every vote counts, so make your voice heard and support the projects that inspire you the most. Voting is open to everyone, so share this opportunity with your colleagues, friends, and network!

Let’s celebrate the incredible talent in our service design community.
Vote now and help us crown the Public Choice Award winner!

Thank you for participating and making a difference!

Service Design Award Partners

Service Design Award 2025
Main Sponsor

Service Design Award Partners

Service Design Award Partners

Service Design Award 2025
Category Sponsor

Service Design Award Partners

Related Headlines

SDN Chapters Meet, Mingle & Make an Impact – See You at SDGC25!

Meet, Mingle & Make an Impact – See You at SDGC25!

Join us at SDGC25 in Dallas and online, this October 15–17. In-person and virtual tickets are available - your invitation to connect, share ideas, and explore service design's impact on business.

Continue reading
SDN Chapters AI nei Servizi: proattività e personalizzazione

AI nei Servizi: proattività e personalizzazione

Per anni i servizi hanno funzionato “a chiamata”: il cliente ha un problema, contatta l’azienda, l’azienda risponde. È un modello reattivo, spesso lento, costoso e poco coerente. L’intelligenza artificiale ribalta questo schema. Grazie alla capacità di analizzare grandi quantità di dati in tempo reale, l’AI permette ai fornitori di servizi di anticipare i bisogni, intervenire prima che il cliente debba chiedere aiuto e modellare l’interazione sul singolo individuo, non sulla “media” dei clienti.

Continue reading
SDN Chapters Highlights from the webinar "Everyday Service Design" with Leili Mirzakhalili

Highlights from the webinar "Everyday Service Design" with Leili Mirzakhalili

We are excited to share the entire recording, recommended resources and the fill transcript of this event with Freelance Service Designer Leili Mirzakhalili.

Continue reading
SDN Chapter News Highlights from the webinar "Branding and Service Design" with Valentina Röschli

Highlights from the webinar "Branding and Service Design" with Valentina Röschli

We are excited to share the entire recording and transcript of this event Swiss Creative Consultant and Service Design practitioner Valentina Röschli.

Continue reading