Touchpoint article: Applying Service Design to the SDN Chapter Foundation Process

After a successful Chapter revival at the end of 2016, the German SDN Chapter has applied service design methods to the founding process to tailor the focus of activities and events to their audience.

In the summer of 2016, several members of the SDN in Germany expressed their interest to build up a local service design community. When the headquarters invited us for a German SDN Chapter ‘revival’ meeting in fall 2016, we were excited about this opportunity. However, as riveting as it was to indulge in discussions and idea generation, it was crucial to channel this energy and turn it into concrete activities towards building up a new Chapter.

The first challenge – assembling a core team that was eager and dedicated to bringing the Chapter to life – was achieved within one month. But how could you ensure working in the right direction from the very beginning?

ILLUSTRATION OF OUR REBUILDING PROCESS – FROM SPECIFYING OUR STAKEHOLDER GROUPS, GAINING INSIGHTS BY CONDUCTING INTERVIEWS AND CREATING PERSONAS TO IDENTIFYING THEIR NEEDS AND TRANSLATE THEM INTO CONCRETE CHAPTER OFFERS AND ACTIVITIES. -- German SDN Chapter
ILLUSTRATION OF OUR REBUILDING PROCESS – FROM SPECIFYING OUR STAKEHOLDER GROUPS, GAINING INSIGHTS BY CONDUCTING INTERVIEWS AND CREATING PERSONAS TO IDENTIFYING THEIR NEEDS AND TRANSLATE THEM INTO CONCRETE CHAPTER OFFERS AND ACTIVITIES. German SDN Chapter

Continue reading the full article for free on the SDN website

https://www.service-design-network.org/community-knowledge/applying-service-design-to-the-sdn-chapter-foundation-process


We are happy to share more details of our process upon request. If you are interested please contact us at our e-mail address below.

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