Black Swan Events: Service Design to Prepare for the Future

Our expert panel of Service Design practitioners discuss and share their learnings from various Service Design case studies, Transformational projects, as well as tools and methodologies, such as Future-Casting and Strategic Foresights, to prepare businesses with new and unexpected business environments.

More than 3.9 billion people, half of the world's population, have been confined.

The world just very unexpectedly encountered a massive Black Swan Event.

A Black Swan event is defined as an unpredictable event that is beyond what is normally expected of a situation and has potentially severe consequences.
Black Swan events are by definition impossible to predict due to their extreme rarity, and yet have catastrophic consequences.


It is crucial for businesses to always assume such events are a possibility, whatever it may be, and to plan accordingly to the best of their abilities.

Enters Service Design.

“There’s suddenly a huge need for Service Design. Nowadays companies need to change in a timeframe that we’ve never seen before, and for that, they actually need to come up with quick solutions for really urgent problems.”
— Marc Stickdorn, This is Service Design Thinking

Our expert panel of Service Design practitioners will discuss and share their learnings from various Service Design case studies, Transformational projects, as well as tools and methodologies, such as Future-Casting and Strategic Foresights, to prepare businesses with new and unexpected business environments:

• Gassia Salibian, Principal, Future-Proof, San Francisco
• Darren Schliser, Experience Design Practice Lead, Slalom, Toronto
• Brandon Ward, Director User Experience, Precocity, Dallas
• Tamarah Usher, Strategy Practice Lead, Slalom, St Louis

Our panel will be followed by an open Q&A session for all virtual attendees who wish to ask specific questions to our guests.

Related Headlines

SDN Chapters SDGC20 Goes Virtual

SDGC20 Goes Virtual

Psst...did you hear the latest? SDGC20 has gone virtual so consider yourself invited! Join us on October 22-22, 2020 for two deep-dive-days featuring interactive sessions, hands-on workshops and top-notch networking, all designed to take your professional growth to another level. Tickets are available now!

Continue reading
SDN Chapters Every Issue of Touchpoint Now Available on Issuu!

Every Issue of Touchpoint Now Available on Issuu!

Touchpoint journal is now available for browsing and purchase on the Issuu platform!

Continue reading
Other New Touchpoint issue; Vol. 11 No. 3 - Service Design and Change Management!

New Touchpoint issue; Vol. 11 No. 3 - Service Design and Change Management!

Discover the newly published Touchpoint Vol. 11 No. 3 - Service Design and Change Management and order your printed or digital copy now!

Continue reading
SDN Chapters “An Introduction to Service Design Through Journey Mapping” Takes the SDN’s New South African Chapter on an Educational Voyage

“An Introduction to Service Design Through Journey Mapping” Takes the SDN’s New South African Chapter on an Educational Voyage

The SDN's SVP and SDN Academy co-founder/Head of Training Jesse Grimes (Kolmiot Service Design) conducts an “An Introduction to Service Design Through Journey Mapping” course for the new South Africa Chapter.

Continue reading