WINNER OF THE 2016 SERVICE DESIGN AWARD FOR BEST COMMERCIAL PROJECT
Submission Category: Professional, Commercial
Company: Brand Manual
Project Title: Apollo - Reinventing the Bookstore
Brand Manual redesigned the Apollo ‘bookstore’ into an inspiring entertainment environment; merging movies, books and hospitality to create an innovative and customer centric experience which responded to multiple user needs. The result has been a huge success with a 200% increase in registered customers and a 300% increase in interaction frequency.
View the whole project here.