11 Touchpoint articles in this issue
From the Editors
”I’m always surprised by how nervous designers can be about demonstrating the ‘impact’ of design.
Community of Service
Service Design generates not only new service concepts, but also new knowledge about service production and consumption.
Designing Services As A Knowledge Creation Process
In Touchpoint Volume 1 No. 3, Tether and Stigliani raised fundamental questions about the future of Service Design: how to build legitimacy, how to control – or lose control of – a profession and how to coordinate efforts between its entrepreneurs, practitioners and academics.
Delivering Return On Service Design Investments
Working in a relatively new and developing field, Service Design practitioners still have difficulties in communicating the value of their work in terms of measurability and business (1) impact.
When we, as designers, see that people enjoy the services we have created, we tend to accept this as proof of quality.
How Human Is Your Business?
From handier tin openers to more intuitive interfaces, the ability of design to humanise ‘things’ is well known and understood.
Stuck in a Price War?
Competition within the building materials sector is based mainly on the price of materials – the cheaper you can provide a material, the more competitive you will be.
How To Create Outstanding Customer Experiences For Franchises
Most Service Design models and definitions discuss the importance of creating mutual value for both provider and customer.
Making It Better
The Service Design community has grown enormously in the past few years.
Where Does Service Design Stand In France?
These practitioners tend in their everyday practice to adopt product service system thinking and to build extended design offerings.
The city of Melbourne, Australia, has over 4 million citizens, and is growing, thanks to an influx of immigrants from all over the world. Because of its growing population, there has been a great demand for living space in and around Melbourne.