Branding for Service Design with AI Tools - New On-demand Course Out for Pre-Sale now!

We are pleased to announce the newest on-demand course from the SDN Academy: Branding for Service Design with AI Tools. Access opens on January 20, 2025. Save up to 20% with the pre-sale now! This on-demand course lets you learn at your own pace, with two in-depth lectures covering essential topics facilitated by our trainers Fiona Myles and Javier Garcia.

Branding for Service Design: Why does branding matter in service design?

Branding is the foundation of how your service connects with people. A strong brand sets the tone for every interaction a customer has with your service. From defining your brand’s personality to structuring a portfolio of services, branding helps you create consistency, trust, and impact. In this course, Branding for Service Design with AI Tools, we dive deep into the "why" and "how" of branding for service design, giving you actionable insights and tools to apply immediately. We will unpack the key principles, tools, and emerging AI techniques to help you design service brands that truly stand out.

About the trainers

Fiona Myles is the Founder of Kin, an independent brand strategy and design agency with a proven track record of crafting impactful brand strategies for high-profile clients, including the British Library, British Council, HS2, and University of the Arts London.

With extensive experience in the design industry, Fiona has worked with global branding powerhouses like Wolff Olins and Elmwood, as well as the service design leaders at Unboxed. As a Senior Design Manager at the Helen Hamlyn Centre for Design, RCA, Fiona led initiatives focused on inclusive and human-centred design.

Fiona has collaborated with the Design Council and Nesta to deliver transformative design thinking programmes, shaping innovation and advancing the role of design across sectors in the UK and beyond.

Javier Garcia, Creative Director and Founder of Miura, a strategic creative agency, is a multi-award-winning leader in the digital and creative industries. Recognised as one of the BIMA 100—the 100 most influential, pioneering, and groundbreaking figures in digital and tech—Javier brings a visionary approach to branding and strategy.

Javier has collaborated with leading global brands, including Barclays, Orange/EE, S&P Global Platts, Greystar, and Argent, delivering impactful projects across diverse sectors such as technology, financial services, telecoms, and real estate. 

Special Bonus: Early Registration Offer for Pre-Sale

The course is now available for pre-sale and will go live on January 20, 2025, at 10:00 AM CET.

Save now by purchasing your ticket before January 20! Plus, the first 20 registrants will receive a FREE PDF copy of Service Design Journal Touchpoint: Service Design at the Dawn of AI. This exclusive resource dives into the intersection of AI and service design, providing valuable insights to complement your learning.

Don’t miss out—secure your spot today and take advantage of this early bird offer!

What to Expect? 

  • Self-Paced Learning: Access the course anytime, anywhere.
  • Live Q&A: Participate in a dedicated Q&A session with our experts after completing the course.
  • Certificate of Completion: Showcase your achievement and add it to your professional profile.

Don’t Wait—Claim Your Spot Today!

Ready to elevate your service design skills and create brands that truly stand out? Register now and take the first step toward mastering branding for service design.

Related Headlines

SDN Chapters Service Design Global Conference 2025 - Registration open!

Service Design Global Conference 2025 - Registration open!

Join us for the Service Design Global Conference 2025 (SDGC25) in Dallas and online, October 15-17!

Continue reading
SDN Chapters Call for Papers is now open: Designing for Equitable Experiences

Call for Papers is now open: Designing for Equitable Experiences

In service design, achieving equity means actively removing systemic barriers so that people – regardless of race, ethnicity, gender, age, ability, or socioeconomic status – can access, engage with, and benefit from services and experiences.

Continue reading
SDN Chapters SDGC24 Replay tickets available for purchase

SDGC24 Replay tickets available for purchase

In case you missed the Service Design Global Conference 2024, you can purchase Replay access to all recordings and view them at your leisure until October 4, 2025.

Continue reading
SDN Chapters Achieving Interdisciplinarity—Touchpoint Vol.15 No.2 is out!

Achieving Interdisciplinarity—Touchpoint Vol.15 No.2 is out!

In this issue of Touchpoint, we focus on interdisciplinarity itself. What does success look like, and what are the tried and tested methods to achieve it?

Continue reading