Branding is the foundation of how your service connects with people. A strong brand sets the tone for every interaction a customer has with your service. From defining your brand’s personality to structuring a portfolio of services, branding helps you create consistency, trust, and impact. In this course, Branding for Service Design with AI Tools, we dive deep into the "why" and "how" of branding for service design, giving you actionable insights and tools to apply immediately. We will unpack the key principles, tools, and emerging AI techniques to help you design service brands that truly stand out.

Meet, Mingle & Make an Impact – See You at SDGC25!
Join us at SDGC25 in Dallas and online, this October 15–17. In-person and virtual tickets are available now—your invitation to connect, share ideas, and explore service design's impact on business.
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