Authors
31 July 2019 - Jocelyn Ng - Jane Vita - Andrew Thong

In large organisations, there are always people willing to adapt to a more customer-centric and value creation approach, but often they face many barriers in implementing the necessary practices to realise these ambitions. The obstacles vary, however, and they are usually associated with a lack of customer dialogue and a resistance to changing normal operations to enable collaboration and quick decision-making processes.

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