About Piia Innanen

Piia Innanen
Oulu | Finland

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Piia Innanen Palvelumuotoilu Palo, Principal Service Designer

Piia Innanen is a principal service designer and co-founder of Palvelumuotoilu Palo Oy, a Finnish service design consultancy specialising in complex organisational development contexts. With over a decade of experience in service design and a long background in UX design, her work focuses on turning fragmented, multi-stakeholder challenges into meaningful, user-driven and actionable solutions.


Piia has extensive experience working with e.g., municipalities, libraries, higher education institutions, social and employment services, and third-sector organisations. Her practice combines service design, co-creation and facilitation, with a particular interest in participation, employee experience, and strategic development. She is known for designing and facilitating collaborative processes that help organisations align everyday experiences with long-term strategic goals.


Piia is particularly motivated by projects where design supports collaboration across organisational boundaries and helps build more human-driven services and workplaces.

To me, service design means...

I see service design as a bridge between people’s lived experiences and organisational decision-making.


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