About Jennifer Lewis

Jennifer Lewis
Dallas | United States

Driving innovations that move and connect people to what matters

Jennifer Lewis GM Financial, Manager, NA Service Design

As the Manager of North American Technology Service Design at GM Financial, I lead a team of designers that build and integrate technological advancements to meet the core needs of our customers, dealers, and associates. My 15+ years across various sectors have honed my skills in service design, strategic design, systems thinking, continuous improvement, instructional design, human performance, change management, facilitation, and user experience. 


My approach is centered around innovation, user empathy, and strategic execution. Here's how I translate these principles into action:


  • Human-Centered Design: Prioritizing the needs and experiences of our users by fine-tuning our processes and interactions.

  • Strategic Orchestration: Effectively aligning service delivery with technological advancements to meet and exceed user expectations.

  • Agile Methodologies: Embracing agility and continuous improvement to boost operational effectiveness.

  • Technology Integration: Strategically leveraging emerging technologies to foster innovation and efficiency.

  • Empathetic Analysis: Employing storytelling and data-driven insights, all underpinned by empathy, to inform our service design decisions.


  • Value Creation: Developing impactful end-to-end solutions that not only meet but surpass user expectations, thereby enhancing the overall value of our services.


These pillars underscore my commitment to delivering exceptional service outcomes that embody GM Financial's commitment to moving and connecting people to what matters most. Driven by my purpose to transform, I'm committed to leading change, cultivating creativity, and elevating standards within technology service design. I invite you to connect with me on adapting to the future and actively shaping it to create better experiences for all.

To me, service design means...

Service Design is about weaving the threads of experience, technology, and purpose into a seamless tapestry that delights and serves. It's my passion to orchestrate every touchpoint to meet and exceed expectations, ensuring that every interaction feels intuitive, every process is optimized, and every user is empowered. This is how we deliver services and meaningful experiences that resonate and endure.


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