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Feature Service Design: The Bottom Line

Service Design: The Bottom Line

When we, as designers, see that people enjoy the services we have created, we tend to accept this as proof of quality.

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Column Making It Better

Making It Better

The Service Design community has grown enormously in the past few years.

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Feature How To Create Outstanding Customer Experiences For Franchises

How To Create Outstanding Customer Experiences For Franchises

Most Service Design models and definitions discuss the importance of creating mutual value for both provider and customer.

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Feature How Human Is Your Business?

How Human Is Your Business?

From handier tin openers to more intuitive interfaces, the ability of design to humanise ‘things’ is well known and understood.

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Feature Experiencing Services Before They Become Real

Experiencing Services Before They Become Real

For years, the innovation and design community has used tools for visualising and evaluating physical products.

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Feature Designing Services As A Knowledge Creation Process

Designing Services As A Knowledge Creation Process

In Touchpoint Volume 1 No. 3, Tether and Stigliani raised fundamental questions about the future of Service Design: how to build legitimacy, how to control – or lose control of – a profession and how to coordinate efforts between its entrepreneurs, practitioners and academics.

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Feature Delivering Return On Service Design Investments

Delivering Return On Service Design Investments

Working in a relatively new and developing field, Service Design practitioners still have difficulties in communicating the value of their work in terms of measurability and business (1) impact.

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Feature Customer Profile

Customer Profile

The city of Melbourne, Australia, has over 4 million citizens, and is growing, thanks to an influx of immigrants from all over the world. Because of its growing population, there has been a great demand for living space in and around Melbourne.

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Feature Community of Service

Community of Service

Service Design generates not only new service concepts, but also new knowledge about service production and consumption.

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Profiles Customer Profile

Customer Profile

Keith is a 32 year old American events coordinator living in New York City.

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Cross Discipline The Music of Service

The Music of Service

Specifying services can be challenging, as part of the design often needs to be left open.

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Cross Discipline Mobile Ethnography

Mobile Ethnography

The competitiveness of any product or service ultimately depends on its customer satisfaction.

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Cross Discipline Unearthing Action Catalysts in Community Development and Design

Unearthing Action Catalysts in Community Development and Design

Design for a local context prompts for an intimate understanding of and interaction with community-level relationships.

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Cross Discipline Service Design Meets Social Marketing

Service Design Meets Social Marketing

Reforming public sector services and reducing inequalities in UK society have been two of the Labour Government’s main agendas since it came to power in 1997.

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Cross Discipline Design and Behaviour in Complex B2B Service Engagements

Design and Behaviour in Complex B2B Service Engagements

Complex business-to-business (B2B) technology services challenge us to consider the impact of design on aspects of human behaviour on a number of levels. B2B services often encompass multiple lines of business, involve hundreds of participants and entail months if not years of effort.

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Feature What Service Designers Can Learn From Policy Designers

What Service Designers Can Learn From Policy Designers

Successful implementation of evidence-based healthcare policy is a function of three core elements – the level and nature of the evidence, the context or environment into which the policy is to be placed and the method or way in which the implementation is facilitated.

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