Much of this issue of Touchpoint is focused on the intersection of service design and AI. And, as always, each article is written by practitioners, for practitioners. However, it has not escaped our attention that the generative powers of today’s AI means that we can also turn to the massive language models accumulated by ChatGPT, to see what new insights we can gain on this topic. In this brief interview, Touchpoint publisher Prof. Birgit Mager interrogates OpenAI’s ChatGPT on questions both fundamental and new to our discipline. We hope you find the conversation as insightful and enjoyable as we did.
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