One special weekend, people interested in service and customer experience will meet at locations all over the globe. They will be designers, students, academics, business people, unemployed people, customers, mums, kids and grand-dads.

In a spirit of experimentation, innovation, co-operation, and friendly competition, teams will have less than 48 hours to develop and prototype completely new services, products, or initiatives inspired by a shared theme.  At the end of the Jam, their collection of brand new insights and prototypes will be published to the world.