Huge thanks to Stefanie McKnight for stepping in at such short notice. And pulling together an informative session in only 24 hours :) Sorry about the circumstances for Luke. He has indicated he may be available at a later date. Here are some notes to accompany the slides from Stefanie’s session:
- Engaging stakeholders - by mapping out, able to identify gaps and ask questions they may not have been expecting
- Creates good ownership when others have been involved in developing
- Get into the theory of graphic design – the meaning behind the work (incl behavioral science)
- The Mexican Wrestlers – different views of the photo provide different context (5 x photos in ppt)
- Understanding the cultural knowledge behind symbols, index etc
- Working with different stakeholders and continual testing is so important to understand their view/context
- Using dots to provide texture – and if used with arrows, can indicate ‘semi-permanent’
- Gestalt Design Principles (Ben’s note: have included an article I found useful)
- Use of colour, line and tone can make more dynamic
- Using things like depth of field to imply time
- Western culture – for infographic, most important will most likely be in centre or top left because of how we read
- When you’re doing typography coloured – MAKE IT BIG
- Using tint and shade for pain points – making it darker, stronger...
- And again, understanding the culture context re colours (see slide)
- Graphs are for data, infographics are for insights
- DESIGN TO BE INCLUSIVE
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