Today’s service design in Hong Kong

Service has been Hong Kong’s core competency. However, service quality has been dropping the past few years. Customer expectations keep on escalating. Yet customer-facing employees do not appreciate the power of good customer service. Management also lacks the ability to come up with innovative ideas to design service for good customer experience. As a result, it ends up with an unhappy economy.

With the introduction of SDN HK Chapter, it can bring new insights to the Hong Kong service community. More importantly, we can gather those who are interested in service design to raise public awareness of how service design can bring solid impact to business bottom line. The current sd community in Hong Kong is still small, but it is gaining attention.

Now, Shanghai and Beijing already have chapters. Being one of the most impactful cities of China, it is important that Hong Kong has its own chapter as a platform for east meets west.

The setup of HK SDN chapter is a critical move. First, it enriches the service capabilities of the local community. Second, it facilitates the service design development in the Asia Pacific region. Third, it serves as a bridge between the east and the west.

The visions of Hong Kong SDN Chapter:

- Build and grow Hong Kong service design community and connect them to the global community

- Enhance service design capability for customer-facing employees and management in HK

- Groom and nurture service designers to support the future development of service design in HK


Related Headlines

SDN Chapters Service Design Global Conference 2025 - Registration open!

Service Design Global Conference 2025 - Registration open!

Join us for the Service Design Global Conference 2025 (SDGC25) in Dallas and online, October 15-17!

Continue reading
SDN Chapters Call for Papers is now open: Designing for Equitable Experiences

Call for Papers is now open: Designing for Equitable Experiences

In service design, achieving equity means actively removing systemic barriers so that people – regardless of race, ethnicity, gender, age, ability, or socioeconomic status – can access, engage with, and benefit from services and experiences.

Continue reading
SDN Chapters SDGC24 Replay tickets available for purchase

SDGC24 Replay tickets available for purchase

In case you missed the Service Design Global Conference 2024, you can purchase Replay access to all recordings and view them at your leisure until October 4, 2025.

Continue reading
SDN Chapters Achieving Interdisciplinarity—Touchpoint Vol.15 No.2 is out!

Achieving Interdisciplinarity—Touchpoint Vol.15 No.2 is out!

In this issue of Touchpoint, we focus on interdisciplinarity itself. What does success look like, and what are the tried and tested methods to achieve it?

Continue reading