To design the future of Service Design in Switzerland we need to understand how it was in the past and how it is today.

Back in 2019, the Swiss Service Design Network team got in touch with 50+ service design practitioners to better understand: the state of Service Design in Switzerland, what makes Swiss services different, and what do they expect from a community of service designers. Here is what we learned.

Get the report now


A small survey with insights from 52 Service Design practitioners. 

At the creation of the Swiss Chapter of the Service Design Network (in 2019), the team spread a survey to all known Service Design practitioners in Switzerland. This survey reached 52 professionals who shared their opinion about the state of Service Design in Switzerland. Such a tiny survey doesn’t give definitive and perfect answers but can shed an inspiring light on our community, and we hope this data will be useful for future comparisons.


Table of content


The Swiss service experience

05 Values

06 Favorite services


Meet the Service Design practitioners

08 Employers

09 Size of organizations

10 Years of experience

11 Time on service design


The future of Service Design

 in Switzerland

13 Obstacles to overcome

14 Wishes for the community

Get the report now

--

Credits

Thanks to all the survey participants who shared their insights and to all the volunteers who worked hard to prepare, analyze and publish this report.

Survey by Peter Horvath and Florian Egger Report by Marco Pizarro de Olazabal and Daniele Catalanotto Proofreading by Trixy Basu Illustrations by Katerina Limpitsouni undraw.co

All Headlines

Related Headlines

SDN Chapters Join Us at the Service Design Global Conference 2024 - Register Now!

Join Us at the Service Design Global Conference 2024 - Register Now!

Join us for the Service Design Global Conference (SDGC24) this October! Whether you prefer attending in person in Helsinki or participating online, exciting opportunities await. Register now on the conference website and be part of this inspiring event. See you there!

Continue reading
SDN Chapters Touchpoint 15-3 Call for Papers is now open: “Designing from Within”

Touchpoint 15-3 Call for Papers is now open: “Designing from Within”

As the practice of service design continues to gain recognition and traction, a notable trend has emerged: organisations are choosing to build and utilise in-house service design teams rather than relying on external agencies. This shift brings with it a host of considerations, both positive and negative, that merit in-depth exploration and critical reflection.

Continue reading
SDN Global News Touchpoint Vol. 15 No. 1 | Service Design at the Dawn of AI is out!

Touchpoint Vol. 15 No. 1 | Service Design at the Dawn of AI is out!

What you are about to read is the latest thinking — and hands-on application — around service design and AI.

Continue reading
SDN Chapters Call for papers extended deadline | Submit your abstract until May 5th

Call for papers extended deadline | Submit your abstract until May 5th

Service designers work within a unique context. Because our work influences service innovation, improvement and delivery across lengthy and often complex customer lifecycles, we must work closely with stakeholders from across our organisations, and even beyond. While we aim for deep expertise in our own practice, we must also familiarise ourselves with the ways many others work

Continue reading