Blueprinting

Blame doesn't help with creative problem-solving.

Service blueprints are an apolitical tool for identifying systemic problems.

Of the many practical points in Chris Meyerpeter's energetic and inspiring presentation on how service design is transforming Monsanto's $16 Billion global business, the one that has stuck with me is this: service blueprints are an apolitical tool for identifying systemic problems. A blueprint doesn't point fingers. It simply describes the current state.

What's more, a blueprint embodies the adage, "a picture is worth a thousand words." It's too easy to use the same words but mean something entirely different. But when we draw what we mean, we get clarity. Such clarity about problems as well as successes gives leadership teams the chance to be more genuinely collaborative.

It's exciting to see a large corporation in St. Louis embracing service design. I hope to see many more follow Monsanto's lead.
Chris Meyerpeter --
Chris Meyerpeter
 --

Related Headlines

SDN Chapters SDGC20 Goes Virtual

SDGC20 Goes Virtual

Psst...did you hear the latest? SDGC20 has gone virtual so consider yourself invited! Join us on October 22-22, 2020 for two deep-dive-days featuring interactive sessions, hands-on workshops and top-notch networking, all designed to take your professional growth to another level. Tickets are available now!

Continue reading
SDN Chapters Understanding the Impact of COVID-19 on the Service Design Sector

Understanding the Impact of COVID-19 on the Service Design Sector

In the lead-in to Service Design Day taking place on June 1, 2020, the Service Design Network is releasing the results of the global survey, Understanding the Impact of COVID-19 on the Service Design Sector conducted during the week of April 21-28, 2020.

Continue reading
SDN Global News Member Welcome Board

Member Welcome Board

The SDN new Member Welcome Board (Trello) has just launched and it is most assuredly a "must-read" for all. Members both old and new and even those in the making will benefit from an easy to follow path towards maximising your membership and getting the most value from all we have to offer!

Continue reading
SDN Chapters Every Issue of Touchpoint Now Available on Issuu!

Every Issue of Touchpoint Now Available on Issuu!

Touchpoint journal is now available for browsing and purchase on the Issuu platform!

Continue reading