About Nicola Morelli
Aalborg University Copenhagen, Professor MSO
I am Professor MSO at Aalborg University, collaborating with the Master in Service System Design. I also work in several EU-funded research projects.
To me, service design means...
I have been working on Service Design for about 20 years, focusing on methodologies and service design strategies. At present I work on projects that apply service design approach to different areas, such as social innovation, designing with data, design for mobility, design for healthcare and design-driven innovation in urban contexts.