About Stephen Wood
I lead the Innovation and Service Design team at Virtusa xLabs. Over many (many) years I've worked right the way across the Customer Experience field working for Big 4 and boutique consultancies.
in my area
We all love designing solutions for Wicked Problems. I've been lucky enough to to work on more than my fair share of provoking projects. Favourite problems include: -How can you tailor a better direct retailer experience for a tech-phobic customer-base? -How can a global software company reshape its leadership training experience to shift from c Command & Control culture to an innovation centric culture? -How can an aircraft manufacturer improve productivity through a Human Centric Design approach to mobile apps? -How can a retail telecom provider improve its NPS through its Field Service organisation.
Stephen’s interest in Service Design
-Embedding design-centric teams in organisations that are not design led. -Deep ethnographic research. -Applying Service Design digital channels and emergent technologies.