Hoje vemos muitas organizações se interessando pela abordagem que os designers usam para descobrir e oferecer valor aos seus clientes, mas nem tudo são flores nesse processo.
Recently, Touchpoint publisher Prof. Birgit Mager sat down with design pioneer Bruce Mau to discuss his recent thinking about enterprise design, the significance of canoe-building and life-centred design.
Dear writers, we are glad to let you know the deadline for the submission of Touchpoint Vol. 13 No. 1 has been extended to October 31st!
Just right before the SDGC21 we are so thrilled to letting you know that the new issue of Touchpoint, "Service Design with the Planet in Mind" is now out! Get ready to knowing more about it during the Conference, when we will host the Touchpoint Roundtable together with the authors of the articles.
We have some exciting news – program for the upcoming Service Design Global Conference 2021 is now live. Please visit the conference website for more information.
Share your thoughts
1 RepliesPlease login to comment
Eu acho que esses enganos devem ser mais comuns para quem nao e designer, ou pelo menos para quem nao e um design thinker. Porque pode ser um designer mais nao pensar como um. Se vc coloca o usuario no centro da experiencia e justamente para descobrir o contexto no qual ele existe, e isso inclui trabalhar para nao cair nessas armadilhas. Muito bem resumido. Gostaría de ver o enfoque positivo e as ferramentas para os designers ajudam no processo.