Chapter events - Greece

How can a major company like Eurobank place customers at the center and transform the way it designs products, services, and campaigns?

In our latest episode, we welcome Yiannis Kanoutos, Head of Customer Centred Design & Process Automation Department, who created a small but impactful design thinking/service design team within Eurobank. Acting as "internal consultants," this team helps other departments adopt customer-centric practices and design solutions that deliver real value to their customers.


What you’ll hear in this episode:

  • A solid foundation: How training in agile, transformation management, and design thinking equipped the team with the skills to tackle complex projects and bring a fresh perspective to the organization. This training laid the foundation for the creation of the internal service design team.
  • Challenges and strategy: The obstacles they faced and how they broke down design thinking into "service packages" to convince other teams to collaborate with them.
  • Customer-centred culture: Why the team prioritized improving customer journeys over innovation projects to deliver immediate and tangible value.
  •  Lessons for the future: Practical advice for organizations looking to bring design thinking into their culture.
  • If you’re curious about how service design can drive meaningful change and create measurable results, this episode is for you! 

Don’t miss it! Listen to the podcast here


"Let’s Talk ___ Design" is a podcast by the Service Design Network Greece aimed at promoting the Greek service design community through the stories and experiences of Greek designers.