About Taina Mäkijärvi

Taina Mäkijärvi
Helsinki | Finland

I am a Lead Business Developer at Nordea Global Private Banking. I am also a PhD Student at the University of Eastern Finland at the School of Economics' Innovation Management Department.

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She has long leadership experience and an MA degree from the University of Helsinki, as well as an Executive MBA (2013) from Aalto University. She works on developing and implementing private banking service concepts and business models.

Taina Mäkijärvi
First Vice President

Taina’s interest in Service Design

How we can change the organizational cultures towards more customer centric by using Service Design.

Taina’s contribution

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Touchpoint Article Finding New Growth Opportunities via Customer Centricity

Finding New Growth Opportunities via Customer Centricity

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Touchpoint Article From the Editors

From the Editors

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Touchpoint Issue Vol. 9 No. 1

Vol. 9 No. 1

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