Service Design Network Denmark was founded as a National Chapter on the 5th of August 2011, where the founding meeting of SDN Denmark took place in a small apartment in Aalborg. Katrine Rau had just returned from international work experience and felt a need for the service design scene to grow in Denmark. SDN Denmark was hereby established. SDN Denmark functions as a virtual and physical platform, where business professionals, designers, employees within the public sector, students and researchers can come together and share knowledge and experience. Designing services in Denmark has roots back to the 1970s, where a major part of the National Danish Hospital System was established. During recent years, the term Service Design has been acknowledged as a professional field and practice in Denmark. This is evident through the increase of service design publications, growing focus on service design in education systems and the diversity in fields of service design implementation across the country.

Figure image

2016 - The Year of Partners for Service Design in Denmark

Denmark is a at the same time a physically small and competencewise big country. We see that service design is growing and gaining even more attention across the country - and outside it, and this means that different organisations are promoting and supporting the field. For us - the more the marrier as long as we support each other to grow the field. We in SDN-DK have thus decided to dedicate 2016 to the Year of Partners. Design Denmark (the professional design organisation, The Danish Design Center (DDC) and SDN-DK will in 2016 work even closer together to unite the people in Denmark with a passion for service design. We have the same goal - empower Denmark as a design profession. Besides the above we in SDN-DK will support local events and possibilities surrounding service design. If you have an initiative in this field, do reach out and let's connect and support each other: sdn.denmark@gmail.com

Organisations in Denmark around service design are collborating and uniting the profession. Katrine Rau
Katrine Rau
Katrine Rau - Founder of SDN-DK and Senior UX Researcher at GE

Katrine Rau is passionate about people and creating connections. She uses her network ability and strong strategic focus to develop sdn-dk and partner up the organisation with the rest of the Danish organisations. Katrine is also the representative in SDN from the Danish chapter.

Rikke Knutzen
Rikke Knutzen - Co-founder of SDN-DK & Business Development Manager at MAN Diesel & Turbo

With a heart that pounds for the strategic use of service design as a business driver Rikke Knutzen has a focus to make the Danish chapter support the private business in Denmark and create a better understanding of what design thinking has to offer.

Mette Freisner
Mette Freisner - Board Member of SDN-DK & Process- and innovation consultant at U-Communicate

Facilitation to make collaboration work to perfection is one of the strong forces of Mette Freisner. That ability together with a positive mind is what she uses to support the processes and energies around the Danish chapter to make it have more impact and grow the network.

Charlotte Niss
Charlotte Niss - Board Member of SDN-DK & Service Designer at Public Intelligence

Through her work Charlotte Niss are proving how service design makes a difference in the public sector in Denmark - both for users and for the organisations. With a strong understanding of the complexity it entails and empathy for the people involved Charlotte uses SDN-DK in strengthening the possibilities for the field.