To develop, promote, and strengthen the knowledge and practice of Service Design in Chicago through accessible Service Design events. Since 2013, we have worked to grow the Service Design community here in Chicago through free or low cost meetups via Our meetup community has grown to over 500 members in Chicago. Forming an SDN chapter is the next stage in our growth as a Service Design community. 

Working in concert with the low barrier offerings of Service Experience Chicago, we envision SDN as a professional level community. Additionally, SDN members will receive discounted prices to Service Experience Chicago events to improve the value proposition for investing in a Professional SDN membership here in Chicago.


  • Share and grow Service Design through in-person and virtual events in Chicago, the midwest, and beyond.
  • Grow a network of executives, leaders and practitioners focused on Service Design that can sustain the need for talent in our city.
  • Promote community and connectedness through formal and informal gatherings such as panel discussions and workshops through the year.
  • Identify and connect organizations and top teir research institutions to SD leadership where SD can make a difference.



  • Hold regular chapter events using a mixture of in-person and remote activities. Building from our monthly meetups and quarterly Service Jams we will add professional workshops in order to grow our community to a more professional level while maintaining the low barrier of entry.
  • Broaden our reach in the Chicago community by reaching out to organizations and institutions to educate and inform them about Service Design through informal networks and our LinkedIn Group and SDN Chapter website.
  • Ensure we sustain a cross-disciplined community and approach to Service Design by inviting and including a variety of related disciplines and expertise in our membership and event content.
  • Connect with colleges and universities to encourage the formation of student members and groups. The goal of this effort is to inform them of the Service Design profession, to mentor their career development, help them engage the local community with Service Design initiatives, and guide them in building leadership skills to be valuable as the next generation of Service Designers.


Thomas Brandenburg
Thomas Brandenburg - Service Designer and User Experience Architect

Thomas is service designer with experience in-house and as a consultant for museums, retail, and technology sector. He also teaches courses in service design and STEM project collaboration with museums & non-profit organizations at the Illinois Institute of Technology. Along side his practice and teaching he enjoys his collaborative work of the—five questions to five experts, He hopes through collecting a myriad of voices it will be a place for inspiration and understanding for the service design community and more.

Michelle Kwolek
Michelle Kwolek - Sr. Service Designer

Michelle is a service designer with experience in agency, startup, and corporate environments. She has done work in a variety of industries including healthcare, financial services, and travel.

Erin Borreson -