
About Bettina Meléndez

Profile

I’m leading the Sustainable Transformation team at Neuromagic co., Ltd. in Tokyo. With a broad background in strategy working pan-European, I have always had a passion for climate, social change, and human behavior.
Originally from Venezuela and the Netherlands and currently located in Berlin - Germany, I am happy to communicate with you in English, Spanish, Dutch, French, or German.
To me, service design means...
I believe that the combination of human-centered design thinking and systems thinking is an important way to solve the multi-layered challenges in sustainability.
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