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Community Knowledge Designing The Customer Centric Organisation

Designing The Customer Centric Organisation

What is involved in achieving customer-centricity and how do you move your organisation from where you are to where you want to be?

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Headline Touchpoint Anniversary Collection

Touchpoint Anniversary Collection

Touchpoint enters its tenth year of publication, having first been published in early 2009. To celebrate this significant milestone, we are happy to offer a limited Anniversary Collection pack, including 25 Touchpoint issues for the special discounted price of 250€ plus shipping costs (EU 24,50€ / Rest of the world 49,00€).

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Community Knowledge Solving complex SD challenges for delivery

Solving complex SD challenges for delivery

How can we successfully coordinate service design and delivery, and solve the puzzle of delivering a minimum viable service?

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Community Knowledge Levelling Up Innovation with Futurice

Levelling Up Innovation with Futurice

Innovation work is hard. Given the pace of change in business, the complexity of company environments, and the diversity of teams, we need new ways of working. Futurice provides two tools to tackle that challenge.

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Latest events


SDN Germany SDN Academy – Service Design Lehrgang 2018

SDN Academy – Service Design Lehrgang 2018

Sie erhalten einen Überblick über den Stand der Service-Design-Entwicklung in Theorie, Methodik und Praxis. Im Rahmen des sechstägigen Intensivlehrganges wird an realen Fällen aus der Praxis gearbeitet. Anhand dieser Fälle werden die methodischen Schritte im Service-Design-Prozess vorgestellt und auf die praktische Umsetzung hin adaptiert. Sie können nach dem Lehrgang besser verstehen, was Service Design ist, was es in Ihrem Unternehmen leisten kann und sind in der Lage, Service-Design-Prozesse im eigenen Unternehmen anzuleiten.

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Global Conferences Service Design Global Conference 2018

Service Design Global Conference 2018

We're happy to announce SDGC18 will be taking place in Dublin on October 11th and 12th - with pre-conference events on October 10th.

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Discover Service Design Network

Touchpoint Journal

Touchpoint is the first and only journal dedicated to the practice of service design. Published by practitioners for practitioners, Touchpoint is essential reading for both newcomers and seasoned experts.

Dive into Touchpoint

Local Chapters

Looking to connect with local peers? SDN chapters are vibrant communities in which service designers can connect, create and exchange knowledge at a local level. Join one of the existing chapters or build a new one in your country or area.

Find your local chapter

Personal Profile

Make your mark! Create your own profile and establish yourself within the SDN community! With your personal profile on our website you will be visible to a global community of service design newcomers and experts: potential clients, peers and partners.

Meet our community

Community Knowledge

Share the love! SDN encourages you to share your thoughts and insights with the service design community. This is where our community publishes articles, projects and case studies.

Browse their latest articles

Latest jobs


Global Events Manager at the Service Design Network

Global Events Manager at the Service Design Network

Want to work for the largest network of service design professionals in the world? Become part of our team and lead the organising team for the yearly Global Service Design Conference.

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Lead Strategic Designer

Lead Strategic Designer

As an incubator of Daimler AG we bring ideas to life and establish new business models for mobility solutions and services. Lab1886 combines the best of both worlds: the power of the old economy meets flexible start-up structures. With attention to detail, optimism and flat hierarchies we foster a creative playground – the ideal springboard for a successful beginning. Sounds good for you? Apply now and show us how you get things rolling!

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Service Design Intern

Service Design Intern

As a central service provider within Bosch, we support the development of leading-edge projects for a wide spectrum of domains. Join us, and fall in love with user- centered problems.

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Senior User Researcher / Service Designer

Senior User Researcher / Service Designer

Interested in innovation within healthcare? Curious to facilitate intimate conversations with strangers? Excited by the ongoing challenge of creating fantastic user-centred experiences in medtech?

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Latest case studies

Case Study Service Design Thinking in modern banking

Service Design Thinking in modern banking

Check out how mBank and FUZERS implemented Service Design Thinking while working on a mobile loan application process.

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Case Study Inclusive Green Academy for Children

Inclusive Green Academy for Children

Redesign and differentiation of current eco academy's activities and their adaptation for children with special needs by Fabrica 360.

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Case Study Volunteer service for nursing home residents

Volunteer service for nursing home residents

A buddy system that ensures social care for elderly.

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Case Study From enforcing rules, to helping businesses succeed

From enforcing rules, to helping businesses succeed

A food safety team from a local government office had an increasing backlog of work, and they had to cut costs. They decided to analyse their service from a customer centric perspective, to understand if there was an alternative approach. They used service design and systems thinking. There are two short videos in the middle of the text, that describe the real outcomes.

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