As service design grows, it faces the challenge of meeting the even greater demand for it. How can the seeds of service design be sown in tomorrow’s designers and business people? How can our techniques be introduced across entire organisations - to be applied by non-designers - to improve their services? And what frameworks can be proposed to categorise (blossoming) service designers according to traits and areas of expertise?

Service designers work within a unique context. Because our work influences service innovation, improvement and delivery across lengthy and often complex customer lifecycles, we must work closely with stakeholders from across our organisations, and even beyond. While we aim for deep expertise in our own practice, we must also familiarise ourselves with the ways many others work

Early Bird tickets for the Service Design Global Conference (SDGC24) are available for sale.

The Service Design Network’s Next Gen Conference was held online on the 12th of April. Missed a talk? Wanna asynchronously attend that other workshop? You can catch up on the entire 24 hour schedule, because recordings of all sessions are available for replay!