![Igor Bueno Antunes](https://www.service-design-network.org/images/116x116/zR6txmo4_Igor%20Photo.jpg)
About Warren Duffy
![Warren Duffy](https://www.service-design-network.org/images/116x116/kCYQGQAV_Profile%20Pic.jpg)
Director, Journey Design at Sun Life Financial
![Warren Duffy](https://www.service-design-network.org/images/310x308/kCYQGQAV_Profile%20Pic.jpg)
WORK:
At Sun Life Canada our team within the Client Experience Office (CXO) is partnering with teams to strategically design journeys that matter to Canadians’ financial security, health, and sustainability.
My role:
• People Leader - building the BEST and LARGEST service design and research team in Canada; creating an industry-leading design practice to systematically transform client experiences
• Design Leader - introducing new design and research methods to solve problems collaboratively with teams from across Sun Life Canada; working alongside global design leaders to build the overall experience design (XD) practice
• CX & Designer Practitioner - unifying client journeys and re-imagining future experiences; using design thinking, service design, and user insights to add value and drive client-centric outcomes
Prior to Sun Life, I have experience as both a leader and practitioner in the customer journey design process, including growing Capital One’s use of human-centered and strategic design methods in Canada. As a people leader, I grew the experience design talent pipeline through external partnerships and strong internal collaboration with product and technology teams.
EDUCATION:
- Global Executive MSc. - Strategic Design for Global Leadership (Candidate) at Parsons School of Design - The New School (2023)- Bachelor of Commerce graduate from the Smith School of Business at Queen’s University (2007)
Warren’s contributions
How to contribute![Influencing Service Design Success](https://www.service-design-network.org/images/222x153/0.v2pjaifs2xi-9-4.png)
Influencing Service Design Success
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