About Tiffany Soto Saenz

Tiffany Soto Saenz
Madrid | Argentina

IT-turned-Service Designer who traveled an atypical and exciting path. I believe that creativity and innovation will change the world.

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People, not users, inhabit the world. :)

When I was 20, I traveled to India to join a pioneer IoT project at Infosys Labs as an IT intern. Three years later I joined Scytl, a Spanish startup, to redesign the American voters' registration experience. This was my first contact with UX and Human-Centered Design. At LIQUID I discovered the world of Digital Marketing, and learned how to work in new ways with multidisciplinary teams such as Strategy, Intelligence, and Innovation. After completing my masters in Innovation at h2i institute, I had the opportunity to work for Designit Madrid, and Roche Diabetes Care in Germany. Right now I am based in Argentina working as a Service Design Specialist at Findasense.

Tiffany Soto Saenz
Service Design Specialist