About Simon Barna
Simon drives digital transformation in public services, banking, transportation, telecoms and media industries. He engineers interactions that deliver value for both the business and its customers.
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Executive MBA candidate at IE Business School. Completed Yale School of Management's Behavioural Science of Management course and Hasso Plattner Institute's Design Thinking Professional Track.
Simon’s interest in Service Design
He is specialised in digital transformation, lean operation design, Agile project management, CX-driven innovation and marketing strategies, user research and design thinking