About Silvia Calvet
SDGC19 Workshop Facilitator Silvia Calvet
Silvia Calvet has been working at the intersection of business, technology and users. With an strong background in consultancy, the last years she has been working inside digital product teams. In this arena, teams consist in a multidisciplinary mix of product owners, developers, data scientists, agile coaches, scrum masters and ux designers and researchers. Today she is UX coach at Adevinta, were she supports the Global initiatives and UX leadership.
Workshop - together with Itziar Pobes Gamarra
'Metres, Kilos, NPS… and Other Success Metrics'
Join us to explore the bridge between digital product and service design. Today organizations make decisions based on indicators. However, metrics are tricky: they tend to focus on what is easily measured. As a result, decisions are biased towards technology and optimization. We propose a hands-on workshop to redefine which data need to inform your strategy. After this workshop you will shift how decisions are made in product organizations based on a value in context approach.