About Roshan Rao
Profile
Sahaj AI Software,
Solution Consultant - Service Design & CX
Over last 12 years, I’ve immersed myself in the multifaceted world of service design, blending design thinking, systems analysis, and human-centric approaches to solve meaningful problems. My journey has been one of investigation, collaboration, and innovation—aligning people, processes, and technology to create solutions, that are impactful and humane.
My practice spans service design, systems thinking, CX/EX strategies, and digital transformation, with a growing focus on integrating AI into the design process. Whether it's generative, assistive, or embedded AI, I’m curious about its evolving role and the tangible impact it can have on creating adaptive, resilient systems.
From customer journey mapping to co-creation workshops, from UX/UI design to brand strategy and product/service innovation, I’ve had the privilege of working across industries (B2B, B2C, and B2B2C) and geographies, navigating the complexities of multicultural contexts. My work has taken me to Germany, India, Indonesia, the Netherlands, and Norway, enriching my perspective on tackling global challenges.
For me, service design is more than a discipline—it's about enabling organizations to embed “people-first” thinking into their journeys of transformation and differentiation. It's about fostering shared empathy, uncovering actionable insights, and co-creating solutions that matter.
To me, service design means...
To me,it lies at the intersection of 'Systemic Thinking' and 'Design thinking'. A practice of aligning people, processes, and systems to co-create impactful, human-centered solutions. It need not always mean creating new product or service wherever it gets plugged in. It might be about tweaking existing processes, products, and services, become humane, & have desired outcomes as a collective. It’s about investigating meaningful problems, fostering shared empathy across stakeholders, and designing experiences that balance and can have an impact on chaos. It is like a 'tasty' recipe cooked with ingredients of other design practices.
Related members From the same Country
