About Paula Taylor

Paula Taylor
f | United Kingdom

Content Design | Service Design

Paula is passionate about... service design methodologies and service design thinking

Paula Taylor Scottish Government, Senior Content Designer

I'm an advocate of human-centred design and useful, simple content. I love using a mixture of creative and analytical thinking to solve problems. Together with stakeholders, developers and user researchers, I help build digital services that genuinely make life simpler for users.

Working across content design and service design, I have experience in:

• user research (qual and quant)

• analytics and data analysis

• accessible content design

• co-design and prototyping

• usability testing

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