About Matthew Oliphant
Writer .:. UX Research training & coaching at Curious Zebras. .:. Research & GYST guidance at Studio VO.
Matthew has led the research, design, and testing efforts for dozens of product & service projects over the past 23 years. He’s led research efforts to understand the needs of organ transplant recipients, helped define processes and tools for research into rare diseases, and helped doctors communicate dense genomics information to consumers.
While his work impacts primarily healthcare, he has improved insurance, financial services, accounting, CRM, fundraising, marketing, e-commerce, business processing, education, transportation, engineering, entertainment, SaaS, B2B, B2C, and C2B.
Areas of Expertise:
Building internal practice and teams
Technical (UX) Writing
To me, service design means...
I prefer the more holistic, systemic approach Service Design takes.