About Marcela Machuca
I've worked in both digital and printed media and written about their convergence. As James Porteous wrote "I don't think experience can be contained on a screen ..."
in my area
Specialties: Information Design, Visual Thinking, Consumer Information, Information Overload, Service Design, Experience Mapping, etc. Passtime: Gardening, Chiahuahua sitting and traveling, Collage, Running, Contemporary Artsy Fartsy.
Marcela’s interest in Service Design
I am an advocate for "Design beyond the screen" in all senses, as design input and results, as working process, deliverables. I am a strong advocate for design research, generative and evaluative but I must admit a weakness for oblique strategies.