About Katharina Rainer
Marketing & Communications | Smaply | Social Innovation
Katharina is passionate about... expert interviews, well-being service, social care, employee well-being, transformation of culture, digital transformation, organisational change, accessibility, Internet of Things, contextual research, Ethnographic Research, welfare services and experience design
I'm a marketer with a background in business and psychology. I love both logical as well as empathic thinking and always strive to align the goals of organizations and their customers. Besides SaaS marketing, my heart beats for social engagement, for which reason I supports several NGOs with their communication matters.
To me, service design means...
Service design, to me, is the nucleus of my work, enabling effective communication and fostering a human-centric approach. As a marketer, it empowers me to create meaningful experiences and align services with societal needs, ultimately driving positive social impact.