About John Powell
SDGC19 Speaker John Powell
John Powell (Reaktor) is a Design Director with over 19 years of experience providing design leadership for digital products in a range of industries including healthcare, sports, fitness, education, entertainment, beauty and media. He believes that design is an expansive practice that is most successful when done with, not for, people.
'We Have Met The Enemy And They Are Us'
Despite our best intentions, contemporary design practice increases inequity, erodes privacy, and decays happiness. Human centered design methods are assumed to be inherently self-correcting and technology and data to be neutral, but this has proven to be far from true. Let's interrogate design practice and explore more ethical methods.