![Laura Kemppi](https://www.service-design-network.org/images/116x116/Z2LZxBVx_Laura%20Kemppi%20kuva.jpeg)
About Johanna Haliseva
![Johanna Haliseva](https://www.service-design-network.org/images/116x116/bjdsRLCt_Johanna_Haliseva_BW.png)
Eficode Oy, Service Design Lead
![Johanna Haliseva](https://www.service-design-network.org/images/310x308/bjdsRLCt_Johanna_Haliseva_BW.png)
I help to innovate, create and improve services - especially digital services.
I think creating top notch services requires an insight to the future market and an understanding of the evolving customer needs. I help to gain them both. I'm specialized in user-centric digital service creation and concept design. In my work, I love that moment when fuzzy development problems turn into insight and new ideas.
My passions are future-oriented design, user-driven development and how those pave the way for new business opportunities.
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