About Jane Vita

Espoo | Finland

Over the past 15 years, I've had the opportunity to gain experience in many of the design competencies with projects in a range of different industries.

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I’m from a city called Curitiba in Brazil. I'm Doctoral candidate at Aalto University, Media Lab.

Areas of expertise: Digital Business Strategy, Service Design, Experience Design, Interaction Design, Interface Design, Information Architecture, Gamification, Storyfication and Design for Conversion. Past clients include: Nokia, NSN, Volvo, Renault, Marcopolo, Lojas Renner, Positivo Group, Ericsson, Banco do Brasil, Bematech, Gol Linhas Aéreas, Porto Seguro, Nokian Tyres, Honka, Iittala, Stockmann, Viking Line, Safmarine and ABB.

Jane’s interest in Service Design

I regularly share my work in publications, workshops and conferences. I have been involved in communities and associations such as Interaction Design Association (IxDA), Service Design Network and Futures Specialists Helsinki. I’m always interested in exploring new and established tools, approaches and techniques. I do this to enable me to design services and products that are more useful, usable and desirable for customers and efficient and effective for organisations.


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