About Jaap Pijbes
Fibonacci Ventures likes to share its fascination for innovation by helping organisations (learning to) innovate.
in my area
Jaap’s interest in Service Design
Fibonacci Ventures is fascinated by innovation. It is fascinating to experience the creation of a new thing, a new ‘whole’ that is merged from the combination of many different single elements. The application of creativity in a process from first initial spark to a new product or service can be a beautiful, interesting and powerful thing. But this is also (often) a long, difficult and messy process that requires a lot of hard work. However, a tool like DT is only as good as the organisation using it. So, eventually, learning to master the tools is only a means to an end. In the end, the organisation should ‘become the tool’. Fascinating …