About David Marchuk
ICBC, Senior Strategic Planner
I'm a customer-focused and human-centric Strategic Planner, Service Designer and Design Thinker. I leverage my extensive knowledge and experience in Strategy, Design Thinking and Service Design to help guide my organization into the future.
To me, service design means...
Mainly, I just want to help people get through their day, and to give them a meaningful way that generates value for them.