About Chris Ferguson
Founder and CEO – Bridgeable
Chris Ferguson is a service and experience design strategist, and the founder and CEO of Bridgeable. In this role, Chris has lead multiple service design projects that directly address organizational and service-system level change, including transformative projects in the healthcare and transit sectors. He writes and presents regularly on Service Design, including teaching design to business students at the University of Toronto’s Rotman School of Management. Chris is the co-founder of the Canadian Chapter of the Service Design Network and an advisory member of the FCAD Design Network at Ryerson University.