About Brian Hoadley
Build, Optimize, Coach and Train Digital, Product, Design and Research teams
It’s always best to just reach out and say hello.
I consider myself a practitioner consultant working in the digital product, design and research space. I help support teams undergoing transformation, help build new capabilities, advise individuals, teams and companies, and support recruitment of specialist senior roles.
I’m the founder and Managing Consultant of kreatechange, a digital product, design and research transformation consultancy.
I’m also a novelist and author of The Weaver, the first book of a 5-book urban fantasy series, as well as the forthcoming novel, Old Blood, the next book in the series.
As above, reach out if you think we might have interesting things to discuss.
To me, service design means...
I believe in the ecosystems in which humans and technology interoperate. I've always taken a balanced approach to design looking at what the business is trying to achieve (including the humans who work inside the business), their supplier relationships, and their customers / users. I also look at the kinds of experiences that their customers have grown used to over time, to better understand how the people and organizations I help might benefit from commonly recognized patterns of use.