
About Barbara Baminger

Profile

Hi I'm Barbara, leading the Experience Management Team in A1, I share with my team the passion for customer centricity, which is grounded in my Marketing & Digital Communication Background.
To me, service design means...
Only by working outside-in and basing our product & service development on customer insights & needs we can differentiate ourselves, therefore I'm interested in how others are tackling this challenge and also exhange ideas & insights on new methods with others.
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