About Thaddeus Parsons

Thaddeus Parsons
LONDON | United Kingdom

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Thaddeus Parsons SPARCK* / BJSS, Head of Service Design
A passionate proponent of user-centred design thinking, I am an experienced Service Designer with over twenty years digital media experience.

To me, service design means...

I have a passion for elevating the user experience and am deeply interested in understanding the user, their frustrations, needs and desires and translating this into a service that meets those needs, the needs of the organisation and creates delight along the way. Curious about people and technology, I'm always looking to understand how they can best work together. My current interest is really piqued when thinking about how to build and maintain service design capability within organisations.


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