About Andy Jones
To me, service design means...
I am passionate about driving good, consistent design based on user needs and I actively encourage people at all levels in the organisation I work in to embrace user-centric design. By delivering good services for users, it makes everyone's lives easier. As a user, you can complete transactions or processes easily, in a familiar way, or in such a way, it doesn't require understanding or previous knowledge. For an organisation, it ensures that the data being collected is of a good quality and fulfils the requirements for why it is needed.People working with that data are confident in it's accuracy and processes to manage it are all thought about.